Skip to main content

The Misunderstood Life Of Linda Ikeji.

I just found this a few minutes ago and thought to share. I know lots of pipu have an unquenchable curiousity about Linda Ikeji... So although the writer had a tendency to sound a bit like a toady (in my opinion), I figured it might also give you a glimpse into the life of the über successful blogger. Read below.   

Linda Ikeji is the most powerful blogger in Africa. And the richest! While this may not be earth-shattering breaking news, as most of us already know or at least probably have an idea about, it is still heart-warming to know that a regular Nigerian girl (yes, she is quite regular) can drag herself from virtually nothing to reach the apex of the blogosphere. It is a truly inspiring tale of rags to riches.
It is also not news that a lot of people dislike Linda Ikeji. They read her blog, they swear by the Gospel of Linda Ikeji Blog, but they dislike her. 
They dislike her under the usual banner of “there is nothing this person is doing that should make her better than I am.” But she is better than most people because she is different from most people. Linda Ikeji is not some air-headed young lady that leisurely eavesdrops on conversations of the celebrities and the upper class and then shares it with the internet. Linda Ikeji takes blogging more seriously than some medical doctors take medical study. From what I observed when I met her, Linda Ikeji obsesses over her blog like it were piece of art. She dedicates herself so passionately to it that it may seem the blog is a child she nurtures. In a sense, that blog is a child that has grown into a very handsome man.

She told me a story of how Chimamanda Ngozi Adichie had left where she sat and came to her, as a fan, to greet her. “I love what you are doing. I love your blog. My name is Chimamanda Adichie,” she had said to Linda. Linda told me she screamed. She had also nurtured ambitions of meeting Adichie. Now they met, and she didn’t have to jump through any hoops for it to happen.
“Linda Ikeji is a snub.” “Linda Ikeji is this.” “Linda Ikeji is that.” We all have our opinions and perspectives of her. “Linda Ikeji loves money.” Some of us think that, too.

I met Linda Ikeji for the first time at the then Club 10. I was introduced to her by a friend, Ifeanyi Dike. She didn’t snub me. Years later, she could not remember that we met.

Second time, we had agreed to meet at Eko Hotel. We chatted for over 2 hours and went home. She offered to buy me food. I was there when her two smashing sisters – Laura and Sandra – came. I left with a different understanding. It is not her fault that you don’t like her. Some of us can’t deal!

Nigerian writers don’t like Linda Ikeji. Why? Are they disgruntled? What is their problem? Can I safely say I was part of the group that secretly despised her for no reason? We were angry, because we didn’t understand how she could be doing almost same work as us and then, had effrontery to buy a Range Rover. Some would have said ‘men’ give Miss Ikeji money. I had heard different things about how she makes money.

In Paris, I came closer. I saw. I shook my head. I wept for the world that will never ever meet Linda and continue to judge her from afar. Life is not fair.

One particular evening, in her hotel room, at Hilton, one of the most expensive hotels in Paris , Linda almost grabbed my hair in uncontrolled anxiety, because a post she had made on her blog had disappeared. I didn’t quite understand what the fuss was about, but I picked something: this lady is obsessed with her work and she knows what she is doing. She never plays with her source of income.

Linda loves her readers! She claims she doesn’t care – Linda cares too much! She cares too much for everything! Looking back now, in that room, I could say, Linda may not have a very social life, but she has a beautiful life – she has the greatest sisters. They support her. They help her. They share in her joy. And sadness too.

Do I have her permission to share this story? I am not sure. But she shares a lot of things she is not supposed to, and that is part of her appeal. I’m borrowing a leaf from her playbook.

As she told me, on a certain evening, after returning from one of her numerous shopping sprees, she said: “On my 30th birthday, I had N800 left in my account. I spoke to God.”

Linda’s story is like a fairy tale, I tell you. It is like, but it is not. She has had her fair share of turmoil, troubles and hustles. She has faced crushing rejection. She went round Lagos looking for sponsors. Some of those she sought for sponsorships in their offices can’t have access to her anymore. Somehow, she disagrees with my assertions that this is vendetta. She is driven by the will to pay back many people, to succeed.

I kept asking myself questions about Linda as we went to the mall to shop. I followed her everywhere. I wanted to understand her very well. Would there be a room to ask her questions? Linda is this, Linda is that! Sorry, Linda is not all these things we have cooked up in our heads because the Linda Ikeji I spent enough time with in Paris is: hardworking, gentle, reserved, careful with words, pays attention to details and doesn’t eat much. She likes chocolate!

I had seen her jump from beneath her duvet and run straight to her blog in the middle of the night. Just to blog! She is disciplined and hardworkin

Linda is the richest African woman I have met under 40. I have seen! But they are for my eyes, only. I could not stop myself from writing that line!

Now, let me get back to the writers. Linda Ikeji did not just appear from nowhere. Like the rest of us, she had been struggling in the dark city of Lagos, until her wheel of samsara turned. Her tough days prepared her for this glory.

When I started chatting with her via WhatsApp, her profile status said and still says: “I’d Rather Be Self Made.” This will sound funny, but she doesn’t allow people do anything for her. I mustered the courage and asked her to attend the Nollywood Week Paris; saying we would pay for her flight and before I could even add another thing, she asked for the date and said she would love to come, but she would not want us to pay for her. Her honesty and modesty could make you fall in love with her. She said: “Hey. Would love to come. Never been to Paris. Me and my sisters. I’ll take care of the expenses. Flight, hotel, etc.” I paused. This doesn’t happen. She continued, “I don’t travel alone. I hate it. I will take care of myself. I kinda like luxury living when I travel. So, 5 star!”

She booked her First Class flight ticket. She booked herself into Hilton. Linda and her sisters, Laura and Sandra came to Paris!

She shared intimate stories with me and encouraged me to find that one thing that makes me happy, that will also give me money. It is impossible to hang out with Linda and leave without feeling something has been added to your life.

While Sandra and Laura were shying away from eating Nigerian food, Linda wanted it. The last one, I goofed, I got back late with the food and she was not happy, but she ate little and said: “Onyeka, are you not going to eat?” I was going to say no, but then I remembered she had eaten from the plate with those magical fingers, so I said, “I want to eat.”

I took the food and I ate from the same plate where Linda ate from and now, I’m hoping some mystery has been added to my life, too!

Thank you, Linda, for not being what they told me and what I had thought. Thank you, for your realness.

-Written by Onyeka Nwelue 

Linda Ikeji's blog


  1. I respect Linda a lot. She comes across as a kind-hearted, and well-grounded young lady. It's obvious she's passionate about blogging, but she's not just a gossip blog, but also cares about the credibility of the articles she puts out. Whilst I don't visit her blog anymore, I remember a time when my entire 1hr commute to work, and 1hr commute back from work were dominated by reading her blog.
    As a woman, I respect that she has built herself into what she is today. Her "No thanks, I'd rather be self made" campaign is really very inspiring, and I just wish other organisations and NGO's will liaise with her and make it into a bigger and wider movement. I wept yesterday when I read something about young girls with elderly men in Nigeria. This is not a new phenomenon. But yesterday, it touched me differently - how and why a young girl would think that's all her worth culminates to... Is it a problem with their upringing? Is it peer pressure? Is it the culture? Or are they mere victims of the society and economy that they find themselves in, and are just doing what it takes to survive? I don't know.
    But I know they do not have to do that.
    Unfortunately, they don't.
    Women need to learn how to get out there and hustle... go the whole nine yards, on their own merit, and get the recognition that they should without needing to hide behind any man. I hope her movement gets more recognition, and women can realise that they are stronger than they think.

  2. One woman av always loved and respected and would love to meet someday.
    Oh and this write up is quite "funny", toadyism smelling all over!

  3. Linda ikeji.. That name alone carries weight anywhere, she is quite successful in her chosen field..*side eyes* at "I had seen her jump from beneath her duvet and run straight to her blog in the middle of the night. Just to blog!" Okay, who's this guy sef?

    1. Lmao! Exactly what d guy wanted, to be asked after, to want to know him and who he is to Linda.

    2. real question!!!

    3. Abi, correct observation, so he was sleeping in the same room with her? Lol that's what he wanted us to wonder, and as soon as I realised that I discarded thoughts of him from my mind

    4. Lol... I didn't even think of this angle.. Aye people sha.. Its probably true tho.

      But this doesn't take away from the fact that she's very passionate about what she does and hard working too. I do admire her and wish her the very best.

    5. Onyeka is gay.

    6. Thanks anon.
      Onyeka is very gay. He's a fruity queer.


Post a Comment

Popular posts from this blog

Turia Pitt Suffered 65% Burns But Loved Conquered All...

Amazing Story Shared by Dr. Ben Carson on Facebook, i thought it is inspiring and i decided to share;

The Australian ex-model Turia Pitt suffered burns to 65 per cent of her body, lost her fingers and thumb on her right hand and spent five months in hospital after she was trapped by a grassfire in a 100 kilometre ultra-marathon in the Kimberley. Her boyfriend decided to quit his job to care for her recovery. 
Days ago, in an interview for CNN they asked him:
"Did you at any moment think about leaving her and hiring someone to take care of her and moving on with your life?"

His reply touched the world:

"I married her soul, her character, and she's the only woman that will continue to fulfill my dreams."

This made me very reflective. I just wonder; if the person you love today encounters an incident or accident that transforms who they are physically, it could be amputation, it could be paralysis, it could be severe burns that scald their flesh beyond recognition, w…


Good morning people! 
Just checking in to sign the register. Lol. It's been a very busy week and it looks like it might be an even busier weekend. I was hoping to get some writing done when I got to the airport yesterday but I even almost missed my flight. It was hopeless trying to do any work on the plane as it was bumpy af, and this toddler behind me wouldn't stop screaming in piercing shrieks like he was being exorcised. 
I got into town pretty late and needed to keep an appointment ASAP. I'm heading out right now and it's going to be a long day, but thought I should drop this first. 
Have a splendid day. Im'ma be back soon.

One More Post...


He was my coursemate, crush, then my boyfriend.... he was super
intelligent, smart, tall, dark and handsome. Believe me he got
swag, but he didn't seem to notice me. (I'm a nerd but a sassy one
if I say so myself).  So oneday I decided to take it to another level..
After listening to a song "IF YOU LOVE SOMEBODY TELL THEM THAT YOU
LOVE THEM and watching the season film of The Secret Life of
American Teenagers. ..when Amy Jeugerns mum told her "you are only
young once". LOL that part got me.
Hope you know what i mean?

Though I'm okay with chemistry class I approached him to coach me for
the Quiz that was coming up, we found out that we had this
great chemistry between us.. hehehe both the covalent and
electrovalent bonds....

So one thing led to another till one unusual Saturday. I invited
him to my house and he came. The guy got swag, he even came
with a packet of durex condom.
We talked for a while and and and and and and
See how you are serious dey read this story....!


A side chick is commonly known as a mistress or a woman that’s romantically involved with a man who is in a committed relationship.  However after doing some reflecting, I realize that’s not the only type of side chick.  I want to discuss “the new side chick”–a woman who decides to stay by a man’s side after he has expressed his lack of relationship intentions with her through his words or actions.  So many women have made this mistake at least once in their lifetime, and unfortunately I’ve done the same thing. I like to think of the new side chick as an appetizer.  You’re there just to satisfy the immediate appetite of the man, but as soon as that mouth-watering entrée comes out to the table, you will get pushed to the side, literally.  Why?  Because that entrée is what he really wanted; he went to the restaurant to order steak, not hot wings.  You were just a placeholder, fling, temporary commitment, or  maybe even just a “good ol time” until what he really wanted was presented to hi…


I'm in an amebo mood tonight. Don't ask me, I honestly don't know why. Also I'd like to share too but I'd do that anonymously in the comment section. Tonight I want to talk about secrets. It's ok, we can all be anonymous. 
Is it true that EVERYBODY has a secret? 
Is there anyone here who doesn't have a secret? I'd really like to know; You're a completely open book and there's not ONE thing about you that you wouldn't mind other people knowing about? Please raise your hands up. 
And for the rest of us, what's something about you that no one knows, or very few people know? Who's got a dark secret here, or a weird one, or a funny one even? I really don't mean to be invasive but I don't want to be the only one sharing, plus I think hearing other people's secrets is quite fun, don't you think?

Let's Be Random Together! (Open Keypad).

Hey guys, a while back blog reader F said something about creating an Open Keypad post, where you can write whatever you want in the comment section. I thought it was a fun idea!
So who is interested? Comment on anything you feel like, ask me or anyone a question, talk about how your day went, your job, your interests, tell us something about you that we don't know, share a testimony with us, rant about anything you feel like, talk about your crush/boo/spouse/relationship/marriage, challenges you're facing, ANYTHING AT ALL! 
I'll only make one request; that we stay civil. 

(F it was you who made this suggestion, right? I'm not too sure and I can't even remember the post the comment was made on). 
BTW please Ejoeccome out come out, wherever you are!

Closed Chapter...

Hello everyone, yesterday a friend said to me, Thelma I love your blog, I've told so many people about your blog, I think you're a very good writer but I feel there's something you're not doing right"

This friend was the first person who won our beauty of the day contest back then in 2014. Then we had met just once through a mutual friend. I mentioned the blog to her and she became an instant reader. I wouldn't have exactly called her a friend then but yesterday as we sat down waiting for our Uber to come get us from Wal-Mart, she's definitely my friend and I knew she was coming from a good place when she said she had much higher expectations of my blog.

Me too.

But you see, in the last year or so, maybe even longer than that, I haven't felt much joy in blogging. It began to feel more and more of a laborious chore, one which I hardly reaped any fruits from.

I really love writing, I love sharing my life and my experiences with others and I've enjoy…

Adventures, Fun, Friendship & Laughter at the TTB Hangout (Lekki Conservation Center).

Nicole to Clare: mummy lets go. I want to climb that ropy thing!

Isn't Clare beautiful?!

Uyi et moi. Clowning. 

Mother & child. 

Scary af! Trish on the ramp. The chica loves the outdoors so much, she was like a kid in a candy store. She and Uyi took this walk twice! More power to them, you can't pay me to do this a second time.

Uyi & Tiwa