Good morning great people.
Many people think that when you work for yourself you hop into a fluffy bed where you snooze till about 8am before groggily crawling out.
But the reality is that when you work for yourself you get even less sleep than when you're in paid employment, especially at the teething phase. If you're not staying up late to work and/or waking up early to deliver, you're staying wide awake thinking, strategizing, planning and sometimes worrying or panicking!
I've been up since 4am. Thinking.
I was thinking of ways to boost sales at Chidoz. It's going alright but it can do much better, I realize that there are still untapped resources.
I remember my mentor saying often, always find 4 ways to do one thing. Like, you might have one source of income but let your one source of income have 4 streams of income. So say for instance you cook, you can teach how to cook, you can be a private chef, you can cook for parties and then you can do home deliveries. This is a simple analogy but not very easy applicable to some businesses.
So, Chidoz is primarily a night place but I'm trying to change it because I believe that in that location, food sold from morning to early evening would make much more money than the night crowd brings in.
Unfortunately though, even when I got a new cook and we started cooking early the place would still be empty until evening and it was hard to let people know that it's now a daytime place.
This challenge still exists, which led me to think outside the walls of Chidoz.
There are banks and other Companies here are there, not too far from Chidoz. Now I'm thinking of approaching them to let them know that we are here. Of course while I will market Chidoz to them as a place they can come and unwind with drinks and some hot pepper soup after work, my primary aim is to tell them what we have and even to deliver. In the alternative, it would also be great if we can even get a deal to cater their lunches, although it's likely they already have an in-house caterer. So question, especially if you work or have worked in a bank, or 9-5, how best would you advise me to go about this?
Do I just walk into the (bank) and introduce myself? To who?
Do I take "samples" with me?
Is it better if I know or approach someone in the bank directly and tell them my mission so that they can help me put word out?
Do people just package the product and walk into the office and sell? (I have a friend who used to sell perfumes, that's basically what she used to do, just carry her bags of perfume from bank to bank and sell, but I'm not keen on this).
Others: please advise me on what best to do that I've not listed or thought about.
If I'm doing this then of course it's just rice (with either moimoi or dodo with beef or chicken).
In the alternative, I noticed that one of the fastest sellers in the mornings at Tantalizers in Victoria Island is their toast bread. I also know someone who used to sell sandwiches to offices in VI in the mornings and her sales were good. Hello my 9-5'ers, do you think this would be a profitable business? Can I make toast (sandwiches/pancakes?), sell at offices in the mornings, would people be interested in buying? Do you/your colleagues buy from food vendors who come around in the morning? Do you reckon most people bring breakfast from home or shun breakfast entirely? What food do most people prefer to eat in the mornings that they would be okay buying from me?
I've also sent an application to Jumia Foods to be one of their vendors in Surulere. I'm waiting to hear from them.
So please talk to me. And if you've got any ideas or suggestions for me, I'm all ears. If you work in an office job and you think there's a market for me, please invite me over, call 08173600406. I could bring freebies. For the breakfast, if I'm going to do that then Lekki-V/I is also a possibility. I don't intend to do both; it's either the lunch package and that's only in Surulere. But if I'm doing breakfast then I'll consider the Island first because it's a much bigger market.
If you would like to partner with me for business please call me also. Let's see how we can strike a mutually beneficial partnership.
Guys, I still love events and I'm currently in the process of creating a niche in corporate event planning. But seeing as these jobs do not come everyday and I have Chidoz kitchen on the side, I've got to mind the business that pays me, and that's Chidoz, for now.
Help my ministry o! I intend to be a billionaire. Other ways you can help; invest in me, ask for my account details and put something in, sponsor me to attend a business training, give me business, if you've run successful businesses for over 5 years offer me free advise, buy or send me books that would help me improve, introduce me to people that you're certain would add value to my business and life, or send me on vacation to destress and regroup 😉.
Oya , let's talk. Please answer my questions above.